Recruitment, Retention, and Marketing

The GUIDEBOOK FOR RECRUITING, RETENTION AND MARKETING, developed for Detachments in the Marine Corps League, is a summary of some of the best practices for recruiting, retention, and marketing; received as input from across the League. The National Membership Committee is the sponsor of this Guidebook, and it is meant to be a toolbox of ideas and initiatives Detachments can use to recruit and retain members. A continuing effort will be made to update and upgrade this Guidebook so it will remain current and be more useful.